Heart of Cache

Game Marketing Evolved with André Vu, Head of Product and Marketing at Umanaia Interactive

Robot Cache / Andre Vu Season 1 Episode 14
What is and isn't good marketing and how does it happen? How do you get into this racket and stay there? And what was it like launching Deus Ex: Human Revolution, a prequel to one of the greatest games of all-time? Storied marketer Andre, the general, Vu delivers heartfelt answers as an impassioned gamer aiming to do right for the truest fans.

Music today is from OCRemix and the Sonic Augmentation album.